Snapchat launched on this day in 2011.
But it was originally called Picaboo.
Here are a few more famous businesses that originally had different names… 🧵
But it was originally called Picaboo.
Here are a few more famous businesses that originally had different names… 🧵
Google was originally called BackRub.
Amazon was originally called Cadabra.
Instagram started out as a check-in app called Burbn.
People liked the photo sharing feature.
So Burbn re-launched as Instagram…
blending “instant camera” & “telegram.”
People liked the photo sharing feature.
So Burbn re-launched as Instagram…
blending “instant camera” & “telegram.”
Nike was originally Blue Ribbon Sports.
When Phil Knight decided to make shoes under his own brand, he needed a new name.
He liked “Dimension Six.”
First employee Jeff Johnson pitched “Nike” the Greek winged goddess of victory.
“Maybe it’ll grow on us,” Knight later recalled.
When Phil Knight decided to make shoes under his own brand, he needed a new name.
He liked “Dimension Six.”
First employee Jeff Johnson pitched “Nike” the Greek winged goddess of victory.
“Maybe it’ll grow on us,” Knight later recalled.
7-Eleven was originally Tote’m Stores.
Best Buy was originally Sound of Music.
eBay was originally called AuctionWeb.
Starbucks was originally going to be called Cargo House.
But they also liked names starting in “St”…so they pivoted.
They picked the first mate on the Pequod in Moby Dick.
The logo features a Siren from Greek mythology and is a nod to Starbuck Island in the South Pacific.
But they also liked names starting in “St”…so they pivoted.
They picked the first mate on the Pequod in Moby Dick.
The logo features a Siren from Greek mythology and is a nod to Starbuck Island in the South Pacific.
And Netflix was originally called Kibble.
Loading suggestions...