5. Look for Duplicate Versions of Your Site
Your site can have a www and non-www version or HTTP and HTTPS version, but regardless, all the URLs should redirect to the primary #WordPress URL.
Otherwise, Google will consider each version as a different site. Search engines won’t know which version to index, and it could cause duplicate content issues.
Your site can have a www and non-www version or HTTP and HTTPS version, but regardless, all the URLs should redirect to the primary #WordPress URL.
Otherwise, Google will consider each version as a different site. Search engines won’t know which version to index, and it could cause duplicate content issues.
6. Use SEO-Friendly URL Structures
Having an SEO-friendly #URL structure will help search engines easily crawl your pages and understand your content 🖥
You can create SEO-friendly URLs by making them short and descriptive. Include a keyword in the permalinks, use hyphens to separate words, keep all the words in lowercase, and don’t use stop words 🔗
What is an SEO Friendly URL Structure in WordPress - wpbeginner.com
Having an SEO-friendly #URL structure will help search engines easily crawl your pages and understand your content 🖥
You can create SEO-friendly URLs by making them short and descriptive. Include a keyword in the permalinks, use hyphens to separate words, keep all the words in lowercase, and don’t use stop words 🔗
What is an SEO Friendly URL Structure in WordPress - wpbeginner.com
7. Ensure Your Site is #Mobile Friendly
With #Google now going mobile-first, it will index your website’s mobile version instead of the desktop version. You can check your website’s mobile responsiveness by using the free Google Mobile-Friendly Test tool, that way you can see if your website is mobile-ready or not.
search.google.com
With #Google now going mobile-first, it will index your website’s mobile version instead of the desktop version. You can check your website’s mobile responsiveness by using the free Google Mobile-Friendly Test tool, that way you can see if your website is mobile-ready or not.
search.google.com
8. Check Your Website Speed and Improve Performance
Page load #speed is a ranking factor, so fast-loading sites will rank higher compared to slow-performing sites. Check website load time by running a site speed test.
A quick tip to improve site speed is minifying #CSS and #JavaScript files. By reducing the file size, you can significantly improve website speed and performance!
How to Properly Run a Website Speed Test (8 Best Tools) - wpbeginner.com
Ultimate Guide to Boost WordPress Speed & Performance - wpbeginner.com
Page load #speed is a ranking factor, so fast-loading sites will rank higher compared to slow-performing sites. Check website load time by running a site speed test.
A quick tip to improve site speed is minifying #CSS and #JavaScript files. By reducing the file size, you can significantly improve website speed and performance!
How to Properly Run a Website Speed Test (8 Best Tools) - wpbeginner.com
Ultimate Guide to Boost WordPress Speed & Performance - wpbeginner.com
9. Improve Your Internal Linking Structure and Remove Orphaned Pages
Internal #links play an important role in your website’s technical #SEO framework. Search engines reward websites that have a proper internal linking structure without too many orphaned pages 🔗
@aioseopack has a powerful SEO Link Assistant feature that makes it easy for you to discover link opportunities and even automate the process for you ⬇️
aioseo.com
Internal #links play an important role in your website’s technical #SEO framework. Search engines reward websites that have a proper internal linking structure without too many orphaned pages 🔗
@aioseopack has a powerful SEO Link Assistant feature that makes it easy for you to discover link opportunities and even automate the process for you ⬇️
aioseo.com
10. Generate XML Sitemaps and Submit Them to Search Engines
#XML sitemaps tell search engines about the important pages on your site. This way, search engine bots can crawl your site faster and index your content.
What is an XML Sitemap? How to Create a Sitemap in WordPress? - wpbeginner.com
Once you’ve created a sitemap, you can submit it to different search engines using their webmaster tools, making it easier for them to find your content.
How to Submit Your Website to Search Engines - wpbeginner.com
#XML sitemaps tell search engines about the important pages on your site. This way, search engine bots can crawl your site faster and index your content.
What is an XML Sitemap? How to Create a Sitemap in WordPress? - wpbeginner.com
Once you’ve created a sitemap, you can submit it to different search engines using their webmaster tools, making it easier for them to find your content.
How to Submit Your Website to Search Engines - wpbeginner.com
11. Use Schema #Markup for Rich Snippets
#Schema markup plays a pivotal role in helping search engines better understand your content and its presentation in search results.
It's great for recipes, reviews, events, FAQs, blog posts, product pages, and even multiple locations for local businesses 🌐
Rich results and Google-featured #snippets, powered by schema markup, can significantly boost organic clicks and traffic to your site.
Learn more here ⬇️
wpbeginner.com
#Schema markup plays a pivotal role in helping search engines better understand your content and its presentation in search results.
It's great for recipes, reviews, events, FAQs, blog posts, product pages, and even multiple locations for local businesses 🌐
Rich results and Google-featured #snippets, powered by schema markup, can significantly boost organic clicks and traffic to your site.
Learn more here ⬇️
wpbeginner.com
12. Optimize Your Robots.txt File for SEO
Robots.txt is a text file that guides search engine bots on how to #crawl your website. It determines which pages to crawl and which to skip.
Having a robots.txt file optimizes your crawl quota. Search engine crawlers can only scan a certain number of pages per #session. Any unvisited pages get crawled in the next session, which can delay the #indexing of your content.
By disallowing unnecessary pages like the #WordPress admin area, theme folder, and plugin files, you can save the crawl quota and enable search engine bots to crawl more meaningful pages.
wpbeginner.com
Robots.txt is a text file that guides search engine bots on how to #crawl your website. It determines which pages to crawl and which to skip.
Having a robots.txt file optimizes your crawl quota. Search engine crawlers can only scan a certain number of pages per #session. Any unvisited pages get crawled in the next session, which can delay the #indexing of your content.
By disallowing unnecessary pages like the #WordPress admin area, theme folder, and plugin files, you can save the crawl quota and enable search engine bots to crawl more meaningful pages.
wpbeginner.com
13. Make Sure Google Doesn’t Flag Your Site for Malware
Ensuring your site isn't flagged by #Google for malware or unwanted software is crucial for your #SEO. Such flags can deter visitors, impacting your rankings and traffic 📉
Use a #WordPress security scanner to check for malicious files. At WPBeginner, we rely on Sucuri, a top-notch WordPress firewall & security plugin. It helps detect malware, spam injection, and malicious code, and aids in website cleanup 🧹
Has Google flagged your site for malware? Here's our guide on how to fix the 'this site ahead contains harmful programs' error in WordPress: wpbeginner.com
Ensuring your site isn't flagged by #Google for malware or unwanted software is crucial for your #SEO. Such flags can deter visitors, impacting your rankings and traffic 📉
Use a #WordPress security scanner to check for malicious files. At WPBeginner, we rely on Sucuri, a top-notch WordPress firewall & security plugin. It helps detect malware, spam injection, and malicious code, and aids in website cleanup 🧹
Has Google flagged your site for malware? Here's our guide on how to fix the 'this site ahead contains harmful programs' error in WordPress: wpbeginner.com
14. Use Server Side Rendering vs Client Side Rendering
For better SEO, make sure your site's JavaScript renders on the server side, not the client side.
When #JavaScript files render on your website server (server-side rendering), it ensures quick load times. In contrast, client-side rendering puts the load on the visitor's browser, which can lead to slower load times and poor user experience. It might even result in some content being missed by search engine crawlers! 🐢🤖
Run a site speed test to check where your JavaScript is rendering. A low speed might indicate a client-side rendering issue. Check crawled pages in Google Search Console too. If #Google missed any content while crawling, JavaScript-related SEO issues could be the culprit 🕵️♂️
For better SEO, make sure your site's JavaScript renders on the server side, not the client side.
When #JavaScript files render on your website server (server-side rendering), it ensures quick load times. In contrast, client-side rendering puts the load on the visitor's browser, which can lead to slower load times and poor user experience. It might even result in some content being missed by search engine crawlers! 🐢🤖
Run a site speed test to check where your JavaScript is rendering. A low speed might indicate a client-side rendering issue. Check crawled pages in Google Search Console too. If #Google missed any content while crawling, JavaScript-related SEO issues could be the culprit 🕵️♂️
And with that, we've wrapped up our Thread on Technical SEO! 👏🏽🎉
Remember, you don’t need to go through each and every point all at once. SEO is a marathon, not a sprint!
Start by taking small steps, prioritize what's essential for your website, and gradually work your way through the list🐢➡️🐇
For a comprehensive rundown of all these tips and more, be sure to check out our in-depth guide on our website: wpbeginner.com
Remember, you don’t need to go through each and every point all at once. SEO is a marathon, not a sprint!
Start by taking small steps, prioritize what's essential for your website, and gradually work your way through the list🐢➡️🐇
For a comprehensive rundown of all these tips and more, be sure to check out our in-depth guide on our website: wpbeginner.com
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