I wanted to take a moment to express my gratitude to @ESLSCA_MEA and Dr Zohair Ammar for providing me with the wonderful opportunity to teach the stadium commercialisation and revenue generation course as part of the BBA programme with a major in sports management.
It was an incredible experience spending two weeks teaching at Eslsca University, and I thoroughly enjoyed the time I spent with my students.
I would also like to extend a heartfelt thank you to my students for their enthusiasm and hard work throughout the course. It was a pleasure to work with such a motivated and dedicated group of individuals.
Together, we explored the ins and outs of stadium commercialisation and revenue generation, learning about everything from venue operation to live event management and the commercial aspects of sports venues.
A couple of the highlights of the course were when we had the opportunity to attend the UCI world championship thanks to my dear friend Mohamed Megahed for the invitation and we were invited by Ahmed Tawik to attend the Egyptian Athletes Forum.
It was a fantastic experience, and the students had the chance to witness first-hand the operational aspects of managing such events. They gained valuable experience in tournament organisation, live event management, and venue sports management and operation.
I want to express my sincere gratitude to Eslsca University and the Admin Staff for providing me with this incredible opportunity. It was an absolute pleasure teaching at ESLSCA, and I look forward to seeing the continued success of my students in their future endeavours.
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